Google Reports Incoming Link’s Anchor Text Phrases
Now we can get a report of the top anchor text phrases used when people link to our site using services from Google. This is the new feature added to the Google Webmaster Central . Google reported this kind of data earlier also but only keywords, not phrases. Keyphrases make more sense in comparison to Keywords.
Getting The Anchor Text Data
To access the data, you have to be verified Google Webmaster Central user. Once logged in, select the site you want to view from the "My Sites" screen. When that site loads, choose the "Statistics" tab, and then select the "Page analysis" link you'll see in the left-hand navigation, like this:
Under the Page analysis tab you will find two sections namely Content and Common Words. Under the "Common Words" section, there are two tables. The table on the left hand side shows the common words in your site’s content. And the one on the right shows common words "In external links to your site". That's the table we are looking for. Here's what it shows for Olive Global:
This table shows you the top 100 phrases other sites are using to link to your site. For Olive Global, here are our top 10 phrases most used when people link to us:
1.www.oliveglobal.co.uk
2.search engine marketing
3.search engine optimization services
4.search engine marketing uk
5.website design company uk
6.website promotion company
7.web application development
8.website design services
9.flash website design
10.search engine optimisation company uk
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